App Launch
A case study in how strategic execution delivered App store launch.
The challenge
App Launch came to us with strong product-market fit but flat growth. Customer acquisition costs had crept up 60% YoY, organic traffic was plateauing, and their internal team was stretched thin trying to manage too many channels at once.
They needed a partner who could quickly diagnose what was working, what wasn't, and ship a focused execution plan — without disrupting the wins they already had.
Our approach
We started with a two-week deep audit covering paid media, SEO, conversion funnel, and brand positioning. The findings shaped a 12-month roadmap built around three pillars:
- Paid media efficiency — Restructured Google Ads and Meta accounts; cut waste by 38% in month one.
- Organic compounding — Technical SEO foundation + 2x weekly content cadence on high-intent topics.
- Conversion lift — Funnel-wide CRO program with 24 tests shipped over 12 months.
The work
Over the engagement, the Adsculpt team delivered:
- Full Google Ads and Meta account rebuild with proper conversion tracking
- Technical SEO audit and remediation across 4,200+ pages
- 96 long-form content pieces and 14 lead-magnet assets
- 24 conversion experiments across landing pages and checkout
- Marketing automation rebuild on HubSpot
The results
Screens & deliverables
"Adsculpt didn't just deliver — they transformed how we think about growth. The most strategic agency we've ever worked with."
